Many job seekers mistakenly believe that social media should not be used to show their personality. While it's fine for job seekers to be open, opinionated, and direct via these platforms, they should not be too extreme or offensive. Extreme behaviors such as rudeness, obnoxiousness, and closed-mindedness should be avoided. You need to walk a fine line between being yourself and going overboard, and you should make sure that you update your profile photo frequently.
Avoid posting offensive images to social media
Social media is a great tool for job searching and personal branding. However, it is important to moderate your posts and photos in order to preserve your reputation. Potential employers will see offensive images of you using drugs or alcohol as irresponsibility.
Employers seek creative and diverse candidates to fill the void in today's job markets. Avoid posting offensive pictures or videos on social media as it may cause you to be reported for unethical behavior. Profane language on social media can cause your job application to be rejected. Offensive posts can not only harm your job application, but they also have the potential to affect your current career path and your hiring prospects.
Establish yourself as a thought leader on social media platforms
You can become a thought leader in social media as a job seeker by sharing relevant content and engaging other professionals. Join industry-specific Facebook groups to join discussions. Share your insights and content to help establish yourself as a thought-leader and create connections that can lead you to a job.
You must do your research to become a thought-leader. Make sure you do your research and are an expert in the industry. Provide links to your research to demonstrate your expertise and knowledge.
Make sure to update your profile photo on social networking sites
Your profile photo will be the first impression you make to potential employers. Not only should you update your profile photo regularly, but you should also make sure the rest of your information is up to date. The professional photographer should take the photo against a neutral background (such as a wall or tree). It is important to ensure consistency in all information regarding yourself, including your skills, past work, and contact information.
You can make your profile more visible to recruiters by adding a photo to social media platforms for job seekers. This will help you stand out from other candidates. LinkedIn statistics show that having a photo in your profile can increase your profile view count by 14 percent. It also shows recruiters you're valuable to potential employers.
Do not complain about employers via social media
Although social media can be a great way to connect with family and friends, it is important that you are careful about what you post about employers. You may feel that venting on social media is okay, but these posts could end up doing more harm than good. Complaining online can lead to awkward workplace dynamics and even result in termination. Instead, you should speak to your boss or HR department to talk about your concerns.
Negative comments about your employer on social networks can hurt your chances of getting hired, despite the temptation. Companies are reviewing the social media profiles of candidates. It is not professional and reliable to make negative comments about your employer on your profile.
Don't make fun of colleagues on social networks.
Although social media can be a wonderful way to make connections with others, it is best to avoid certain topics, especially those related to job search. For example, if you're dissatisfied with your job, it would be better to talk to a trusted friend about your issues than to complain about it online. Moreover, posting negative comments on social media can come back to haunt you.
Additionally, posting complaints about colleagues can damage your chances of landing a job. Employers often look at candidates' social media profiles. Using these platforms to complain about the work environment can make you appear unprofessional or untrustworthy. Instead, post positive comments about your work or company, instead of criticizing your co-workers.